OpenAI Chief Dismisses ChatGPT Advert Rumors

Experiences have emerged in regards to the potential integration of adverts into the ChatGPT platform, which presently serves roughly 800 million weekly customers. Screenshots circulating on social media purportedly present a Goal commercial inside the ChatGPT interface, resulting in person concern and hypothesis a couple of shift in OpenAI’s operational technique.

Nevertheless, Nick Turley, the top of ChatGPT at OpenAI, formally dismissed the rumors on social media. Turley acknowledged that “There aren’t any dwell checks for adverts” and prompt that any seen screenshots have been both fabricated or misinterpreted. He affirmed that OpenAI understands the belief customers place in ChatGPT and promised a “considerate strategy” if the corporate ever decides to pursue promoting.

The confusion seems to stem from a just lately launched Instantaneous Checkout function, introduced by OpenAI in late September 2025. This function is a step in the direction of “agentic commerce,” permitting the AI to help customers with buying. When a person asks a shopping-related question, ChatGPT presents related merchandise from the online. If supported by the collaboration with Stripe, customers can full a purchase order utilizing an built-in “Purchase” tab, which is distinct from conventional promoting.

Regardless of the present denial, the opportunity of future adverts stays open. Code referencing an “adverts function” was beforehand found within the ChatGPT Android app by a developer, suggesting the corporate has no less than explored the idea. Nevertheless, present inside priorities at OpenAI appear to have briefly delayed the launch of any new options, together with promoting, following the optimistic reception of Google’s Gemini 3 launch.